As an Executive Interactive Producer at Droga5, I oversee the delivery of large-scale, integrated projects that seamlessly blend both digital and physical experiences. From Pizza Hut to Johnsonville, Atlassian, Molson Coors, Netflix, and Accenture, I’ve managed multimillion-dollar campaigns across various channels, ensuring that the consumer experience remains cohesive and impactful. Whether it’s a physical activation or a digital touchpoint, I focus on connecting every element to create a seamless brand journey that resonates with both the consumer and the brand. Leading a diverse team of producers, I thrive on bringing innovative ideas to life while keeping an eye on technical feasibility, timelines, and budgets.

With a background in Electrical Engineering, I bring a unique perspective to every project, applying the same problem-solving and creative thinking skills that I once used to engineer toys for Mattel. This dual expertise allows me to navigate both the technical and creative demands of production, ensuring flawless execution. My experience spans B2C and B2B brands, allowing me to deliver campaigns that integrate across all spectrums—physical, digital, and experiential—while mentoring teams and managing complex deliverables to turn ambitious ideas into reality.