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G. Wang — Portfolio
DWG GW-IA-23 · Sheet 04 of 08
Item 04 — Atlassian 2023

Impossible
Alone

Team collaboration is behind some of the most innovative businesses. To illustrate the power of Atlassian’s tools, we set out to solve three impossible problems.

ClientAtlassian
Year2023
RoleExecutive Producer
DisciplineBrand Platform · Installation
01The promise

Nothing is impossible when we work together.

This film plays from video/impossible-alone-manifesto.mp4 once the site is live.
FIG. 1 — The manifestoClick to play
02Three impossible acts
The Giving Trees at The Battery, NYC
Act 01

The Giving Trees

PROBLEM: Money doesn’t grow on trees.

For our first impossible act, we worked with The Battery in NYC, Stripe, and Whatever Co to grow money on trees. Fully solar powered, with rings built around the park’s oldest tree — every donation, collected through a Stripe reader, went back to The Battery.

The Dreamkeeper
Act 02

The Dreamkeeper

PROBLEM: Dreams vanish the moment you wake.

Built with dream scientists, AI engineers, and developers — an immersive tool that coached you through recalling your dreams and turned them into shareable digital visualizations.

This film plays from video/earworm-eraser.mp4 once the site is live.
Act 03

The Earworm Eraser

PROBLEM: You can’t unhear a catchy hook.

With music psychologists and audio engineers, we built The Earworm Eraser — a track engineered to break a song’s grip on your head.

03Collaborators
ActBuilt with
01 · The Giving TreesThe Battery (NYC), Stripe, Whatever Co
02 · The DreamkeeperDream scientists, AI engineers, developers
03 · The Earworm EraserMusic psychologists, audio engineers
Drawn byG. Wang
ClientAtlassian
Year2023
Sheet04 of 08